Hey business owners!
Have you ever needed something done with your car, like a brake job or an oil change? Or thought about trying something new - like a fancy restaurant or local bar? What about starting a gym membership to get in shape, learning martial arts so you can throw down, or getting a massage to work out that irritating knot in your back? Unless you know exactly what you're looking for, chances are you'll want to explore your options first — and, you'll want some questions answered before you commit to anything. Questions like:
- What businesses in my area offer what I'm looking for?
- Where are they located?
- When are they open?
- Does the holiday affect their opening hours?
- What are other people saying about them?
- What do they look like inside?
- How could I get hold of someone to get more information?
So how do you find out? You google it, of course. That's what everyone does. For all you business owners out there, guess what? That's what your customers do, too!
That's right. You can put your business on google, and nowadays, there's just no reason not to. It's easy. It's free. It's awesome! And while it does take some time to enter all your information, it's definitely worth the effort.
Why?
Because if you do, then all kinds of really useful information about your business will show up in google – right in the sidebar! For example, here's ours:
Google has an excellent tool called Google Business Profile, and this tool makes it really easy to share important information with your customers. It's so convenient — even if someone google's you, and even if you're the first result, they still have to go to your your website and start clicking around. With Google Business Profile, the most commonly needed information — location, phone number, hours, reviews, photos — is all right there for immediate use. Drawing from the data in a business listing, Google will display a "Business Box" on Page 1 of Google, highlighting one of the top results. These Business Boxes can be a great way to entice customers to go to your website, give your business a call, or even leave a review!
Want to know all about it? Then read on!
